Product Launch · Activation · 2019

ERHA.DNA

ERHA.DNA launch — event activation and brand experience for ERHA's Next Smart Skin Solution.

Approach

Worked on the launch of ERHA.DNA — ERHA's Next Smart Skin Solution — delivering the event activation and brand experience that introduced the product to its audience.

From the launch stage and brand environment to interactive product moments, the project was designed to translate ERHA.DNA's promise of personalised, science-led skincare into a tangible, engaging experience.

This experience reflects my focus on brand launches, event production, and experiential design — building immersive moments that bring a product story to life.

Credits
Discipline
Product Launch · Activation
Year
2019
Studio
Mirai Hub
Status
Released
Next projectHalo